Branding the Collective

Branding the Collective

Shared assets to amplify our vision and growth together.

Shared assets to amplify our vision and growth together.

Updated: 05/09/2025

Updated: 05/09/2025

Principles

We believe DeFi should be powerful and simple.

Clarity in Purpose

Our messaging cuts through complexity to tell you what matters: unified liquidity that over-performs.

Clarity in Purpose

Our messaging cuts through complexity to tell you what matters: unified liquidity that over-performs.

Clarity in Purpose

Our messaging cuts through complexity to tell you what matters: unified liquidity that over-performs.

Built by you, grown with you

Your stake in our growth engine. It realigns incentives, fuels rewards, and shares value across the collective.

Built by you, grown with you

Your stake in our growth engine. It realigns incentives, fuels rewards, and shares value across the collective.

Built by you, grown with you

Your stake in our growth engine. It realigns incentives, fuels rewards, and shares value across the collective.

Visionary yet grounded

Anchored in disciplined, transparent mechanics that earn trust as they scale.

Visionary yet grounded

Anchored in disciplined, transparent mechanics that earn trust as they scale.

Visionary yet grounded

Anchored in disciplined, transparent mechanics that earn trust as they scale.

Color

Our palette is built to express clarity, discipline, and forward motion.

Primary

#C3ED2E

Secondary

#8BA6A3

Light

#FFFFFF

Dark

#09090B

Lockup

Our lockup is the official arrangement of the Looping Collective logo and wordmark.

Tokens

Our tokens are the foundation of participation, alignment, and growth within the Looping Collective ecosystem.

Looped HYPE

Looped HYPE

Looped HYPE

Wrapped HLP

Wrapped HLP

Wrapped HLP